Community Solutions

Wood River Farmers' Market Voucher Program

A community partnership to incentivize fresh-food purchases and exercise.

Initiative

Farmers' Market Voucher Program

# of Vouchers

100+ each year

Category

Community Solutions

Overview

In 2016, the Local Food & Wellness Incentive Program, a partnership between Wood River Farmers’ Market, Wood River Community YMCA and LFA, was developed to entice community members and visitors to buy locally grown food and visit the local Y for exercise. Through the farmers' market season (mid-June through mid-October), purchases of $15 of fresh produce at the Wood River Farmers’ Market in Ketchum or Hailey earn shoppers a free day pass (or additional guest pass for members) to the Wood River Y. Vouchers can be picked up at the red farmers' market tent and redeemed at the Wood River Y (101 Saddle Road in Ketchum) within one year.

The vouchers are valued at $6 for youth (age 18 and under) and $15 for adults—the current price of a day pass to the Wood River Y. The Wood River Farmers’ Market operates from 2 to 6pm on Tuesdays in Ketchum Town Square and Thursdays from 2-6pm in Hailey (East Carbonate and Main streets). 

2018 Market Dates

Ketchum     June 12 - October 9

Hailey         June 14 - September 27

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